Sports Marketing-Selected pricing reduction.

Pricing is a critical element of the marketing mix. New approaches to baseball (and other sports) ticket pricing/sales have been initiated over the past several years. Fans have grown accustomed to paying more for tickets year after year. Seldom do ticket prices or anything related to this industry go down._x000D_
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The concept of selected price reductions impacts a team’s marketing mix in numerous ways. Please use an example of a current sport team (doesn’t have to be baseball), that has or is using this approach – report the public reasons for various strategies and describe your view of the decision by the team. Note the impact on the team from a financial perspective, plus other key aspects of such a strategy._x000D_
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