This assessment is weighted at 30% of your final unit grade
The work presented must be the student’s own
Use references and citations. Do NOT copy work from another source without quote the author(s)
Plagiarism is an academic offence
Assessment Brief
Choose one piece of content (image)
Write an analysis utilising the methods and theoretical vocabulary of visual and text analysis
Your paper should be structured and analysed in the style, and of the quality, of a Master’s degree submission, with appropriate titles, TOC, analysis structure, research, language, page numbers, references, etc.
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Your work should be 1500 words, +/- 150words (10%). Titles, TOC, references, and appendix are excluded from your word count. Please include the actual advertisements or photos in an appendix
STYLE “ Font size: 12; line spacing: 1.5
Assessment Criteria
Evidence of an understanding of the basic principles of visual and textual analysis
Evidence of independent research and analysis of theories & counter-theories
Application of visual and textual analytic methodology
Correct and appropriate use of academic conventions, including presentation, citations & referencing style, appropriate English
Submission Instructions
Upload the file to Turnitin
Submit a hard copy (with a signed coversheet) to the LR Assignment window on the Ground Floor
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