Present a critical strategic analysis of the current Strategic Change within the following case: Post Holdings buying Weetabix
Type of document Essay 8 Pages Subject area Business Academic Level Master
Style Harvard references 30
Order description:
Strategic Analysis: Tools & Techniques – Coursework 1
This assessment is 50% of the overall grade
Task
Present a critical strategic analysis of the current Strategic Change within the
following case:
Post Holdings buying Weetabix
You are required to cover the following topics covered in the module:
Strategic Position of the company
Stakeholder Analysis
External Analysis
Industry Analysis
News & Web Links
The links below provide some starting points but students MUST add their own detailed
research to develop the analysis:
http://www.bbc.co.uk/news/business-39625715
https://www.weetabixfoodcompany.co.uk/press/news-archive/post-holdings-completesacquisition-of-weetabix
https://www.ft.com/content/1c98e144-23aa-11e7-8691-d5f7e0cd0a16
The following structure is required for the submitted report:
Introduction to the report
An evaluation of the relevant levels of strategy
A critical evaluation of the key stakeholders
External Analysis – using PESTEL to identify and explore key trends
Industry Analysis – using 5 Forces to critically analyse the relevant industry factors
Conclusion
The coursework is an individual piece of work. It will be 3,000 words, inclusive of
appendices (+/- 10%). Please note that text in diagrams or tables will count towards the
word count.
University of South Wales (USW)
It is important that attention be focused on a strategic appraisal of the company as opposed
to providing lots of interesting facts over what interests you or what you find on the
internet. Assessment will focus on students’ abilities in applying strategic models and
frameworks in a coherent manner that enables them to develop a clear strategic view of the
strategic position being studied. You do not need to reference many academic sources in
this element of the assessment, but you must reference sources of company or market
information. Furthermore, you must reference sources for any theoretical background
that you decide to include.
