Write a mini-marketing plan for yourself. The plan should be written to give you a framework for marketing yourself to potential employers or a graduate school “ or wherever you want to go next in your life. It will be graded on how well it reflects the structure of a marketing plan and applies the concepts to this situation.
This assignment is designed to get you in the habit of explicitly stating your personal value proposition to the world and, for this assignment specifically, to whatever your next œlife step is. The plan is designed to use the formal marketing plan process to highlight the reasons that a œcustomer (in this instance, a company, graduate program, etc.) should adopt the œvendor’s (in this instance, you as an individual) offering and execute your value proposition.