Description:_x000D_
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In the Literature Review you should summarize the different phases in the decision making process and the out side_x000D_
forces that influence each phase and mention other related studies that used the same topic._x000D_
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You Should include the following:_x000D_
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1-A graph of the 5 steps of Decision Making Process_x000D_
2- A table of (Existing Literature: Authors, Primary Focus, Sample/Date, Summary of Findings .. Etc)_x000D_
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Topic: The Impact of WOM Vs. Social Media on Decision- Making Process : University Students_x000D_
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Chapter 2:_x000D_
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[ Literature Review ]_x000D_
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1) Decision Making Process steps regarding buying a laptop:_x000D_
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Comparing each of WOM and Social Media according to the following steps in how consumers evaluate product’s features based on their needs and desire using ” 5 steps of Decision Making Process Model” :_x000D_
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1- Need recognition_x000D_
2- Information search_x000D_
3- Evaluation of alternative “Pre-Purchasing”_x000D_
4- Purchasing_x000D_
5- Post- Purchasing_x000D_
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Note: Last 3 steps in details._x000D_
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2) WOM vs. Social Media using a product: ” Theoretical “_x000D_
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– Related studies on WOM vs. Social media_x000D_
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3) Limitations_x000D_
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Note:_x000D_
I live in SAUDI ARABIA so don’t base this in the states_x000D_
You can use as many references as you need_x000D_
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