Business plan for a medical device (frugal innovation in Mexico)

Business plan for a medical device (frugal innovation in Mexico)

Master’s

10 pages

Discipline:            Business

Type of service:                Business Plan

Spacing:               Double spacing

Paper format:    Harvard

Number of sources:        20 sources

Paper details:

It is a business plan to sell a medical device, an economic neuronavigator (frugal innovation, this product must be accessible-indirectly- for the poorest consumers) in the Mexican market (for the Mexican health system). I have attached two draft plans, the first is a draft that gives an overview, the second is a more specific draft. The information provided in those drafts should be used in this business plan.

The business plan to be written will cover the following aspects:

1. Plan Overview and Vision Statement (see the draft number I)
2. Product Implementation (see the draft number II)

2.1 Outline a marketing strategy.

2.2 Provide a description of the types of employees needed and potential challenges surrounding employer/employee relationships.

2.3 Detail the production process and resources needed.

2.4 Address the role of ethics and corporate social responsibility (CSR) within your business.

3. Partnership Opportunities (see the draft number II)

3.1 Detail the potential role of partners, including strategic corporate partners and any non-governmental organizations (NGOs) or civil society partners.

3.2 Describe how you will build social capital.

3.3 Envision how you could expand globally with this venture.