Task
Discuss your understanding of qualitative and quantitative methods; use examples from research reports/studies to highlight how these different methods approach social issues; find through the library one qualitative study and one quantitative (they can be on the same or different topics) . For this essay you are expected to reference various sources to help inform your discussion of these two methods
The assessment should be in 12 point form
Here are a few sources that I found
Boundless. “Quantitative vs. Qualitative Research.” Boundless Marketing. Boundless, 21 Jul. 2015. Retrieved 22 Mar. 2016 from https://www.boundless.com/marketing/textbooks/boundless-marketing-textbook/consumer-marketing-4/introduction-to-consumers-33/quantitative-vs-qualitative-research-175-4086/
McLeod, S. A. (2008). Qualitative Quantitative. Retrieved from www.simplypsychology.org/qualitative-quantitative.html
2006 – Pearson Prentice Hall – Upper Saddle River, N.J. Your Bibliography: Aliaga, M. and Gunderson, B. (2006). Interactive statistics. Upper Saddle River, N.J.: Pearson Prentice Hall
Yilmaz, K. (2013). Comparison of Quantitative and Qualitative Research Traditions: epistemological, theoretical, and methodological differences. European Journal of Education, 48(2), 311-325. Doi:10.1111/ejed.12014
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