B. Demonstrate how the literature is confirmed/dis-confirmed by partice this should include examples and cases
C.Provide a brief synopsis of the major themes emerging from the literature with regard to allocated topic
The written report should take the form of 1500 word critical literature review. with an applied section. It should include detailed reference for the topic area and other supporting materials, the report should include examples and cases of theory applied in pratice
Topic: product advertising and communication in IM(international marketing)
Structure
1 Executive Summary
2 Introduction
3 Literature Review(include definiation)
4 Conclusion
5 Reference( doesn’t include in the word count)
